Profile:
Expert in all trademark, trade dress, package design, product design, brand dilution, likelihood of confusion, consumer research and brand identity issues. As managing partner of one of the world's most recognized and accomplished strategic brand identity design consultancies, Rob has extensive expertise in all visual branding strategy and design issues for national and global brands. Current clients include P&G, Coca-Cola, Kraft, Revlon, Unilever, Dell, Johnson & Johnson, Brown Foreman, Masterfoods, Home Depot, Russell Athletic and over three dozen consumer product corporations of equal caliber. Areas of expertise include: advertising, branding, trademark, claims, copyright, derivative work, intellectual property, infringement, consumer confusion, secondary meaning, packaging, consulting.

Additional Website: www.RobWallaceExpert.com

Primary Area of Expertise:
Trade Dress Infringement